Our commitment is to only move forward with a reopening once we’re confident we can safely return to serving customers from our stores. And, as time has gone on, we’ve continued to refine and expand our in‑store health and safety measures, which have proven so effective in places like Greater China, where our stores have been safely open for months. In Greater China, we saw the importance of swift action - and the critical importance of social distance - to slow the virus’ spread. In China, and later around the world, we were one of the first companies to close our stores. We wanted to share a bit about how we’re carrying forward our commitment to care: how it’s informing our decision‑making, the significant steps we’re taking to keep everyone who visits one of our stores safe, and the ways in which our stores will look a little different.įirst, let's remember how we got here. ![]() It's also meant stepping up in new ways to support the public health response, including Apple's efforts to source more than 30 million masks and 10 million custom‑built face shields for doctors and nurses, our work to design software to help users check symptoms and to help health workers notify those who may have been exposed, and our partnership with manufacturers in the United States to deploy more than a million testing kits per week.Īnd it meant taking the unprecedented step to close nearly all of our Retail stores worldwide to protect the health and well‑being of our customers and teams.Īs of today, nearly 100 of our stores globally have been able to open their doors to our customers again. That has meant being there for our customers as they depend on our products in new ways: to stay learning as classrooms closed, to stay connected as we have stayed apart, to stay creative at a time when we all need some entertainment, and to stay healthy at a time when health is so front of mind. ![]() Since we first began responding and adapting to COVID‑19 in January, Apple has let care drive our decision‑making: care for our teams, care for our customers and care for our communities.
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